Fubo CTV Video Player

Role
Lead Product Designer

2026

TV

Product,
Design System

/ Overview

Fubo’s video player is a core part of the Fubo experience, yet it has consistently drawn user complaints. This project explores what users’ pain points actually are, and how better usability and a more polished design can give them a better viewing experience

/ The problem

Video player–related app store ratings had dropped to 1.9/5.0. Users were unhappy, but with what exactly?

170

complaints

Performance & Reliability

55

complaints

Audio & Snyc / Ads

117

complaints

Quality & Resolution

etc

Contents title hard to find

Program description hidden

Live vs. VOD unclear

/ Problems & opportunities framing

How might we help Fubo CTV viewers stay in the player, from discovering what to watch next to enjoying uninterrupted playback?